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## Let's start at 12:10PM

- Take a moment to review the **Week 4** folder
- Recorded session to be made available on YouTube (unlisted)
- Please prioritize **Reading Group Topic Signup** if you haven't

#### View online at https://ckportfolio.com/slides/pc8005-w4

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## Let's get started ...

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## The Virtual Organization

#### PC 8005 - School of Professional Communication - Week 4

https://ckportfolio.com/slides/pc8005-w4

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## Goals

#### Technical Exercise #2

- Designing a basic database
- Building a simple user interface
- Bridging database and user interface
- Lessons in precision: variables and functions

#### Basis of all content management solutions

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### Reminder: Upcoming deadlines

- **End of next week**: Assignment #1 - Problem / Solution Pitch
- **Week 6** (after reading week): Research Reading Group

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## Research Reading Group

#### Asynchronous seminar

- Choose an emerging technology, tell us about it
- 10 to 15 minutes (recording only)
- Presentation recording available to all students by default

#### Potential structure

- Overview
- Challenges in adoption
- Potential applications
- Future opportunities

#### Sign up via D2L or email

- Brief feedback with potential suggestions
- Approved topic list and assignment details on D2L

#### Tentative deadline: before start of Week 6 session

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## Any questions?

Moving onto the this week's content ...

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## Today's agenda

- **From D&D to AIM**
- From freeware to streaming video
- Computer virus and the Y2K bug

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## Blade Runner

#### Iconic scene with correspondence chess

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## Correspondence chess

#### "Online gaming" by postal service

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## Dungeons & Dragons

#### Original role playing experience

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## Time-sharing computers

#### Multiple users in the same computer

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## Text adventure games

#### Shared between university networks

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## MUD: Multi User Dungeon

#### Ability to chat

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## Private BBS

#### Reddit before Reddit

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## Big in Europe and Asia

#### French Minitel lasts until 2012

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## CompuServe

#### Limited by text interface, soon replaced by ...

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## America On-Line

#### Grows as the largest online service

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## Graphical User Interface

#### Buttons, images, and windows

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## "Play-by-email"

#### True online gaming experience

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## Floppy disks and CD Roms

#### Bundled in every imaginable product

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## Discussion with Microsoft

#### Windows + AOL bundled together

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## Rise of the Web

#### Walled garden slowly breaking apart

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## Departure by Microsoft

#### Embrace of Internet Explorer and rise of MSN

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## Introduction of AIM

#### Originally a part of AOL client

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## Popularity peaks

#### Coinciding with P2P file sharing

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## Goes offline in 2017

#### Private instant messaging becomes mainstay

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## Today's agenda

- From D&D to AIM
- **From freeware to streaming video**
- Computer virus and the Y2K bug

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## DooM (1993)

#### Bringing down university networks

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## Shareware

#### Free software designed to promote full versions

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## Software in the 90s

#### Big box packages at retailers

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## BBS file uploads

#### Server-to-many; legal repurcussions

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## Personal file sharing

#### One-on-one file sharing

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## Peer-to-peer

#### Anonymous network of file sharers

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## Introduction of MP3

#### High compression, high quality audio

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## Napster

#### Legendary music sharing platform

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## iPod and iTunes

#### Convincing record companies to sell individual songs

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## Video compression tech

#### Paranoid film companies

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## Piracy, it's a crime

#### Campaign / tech against video sharing

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## "Generation of criminals"

#### Prosecution of children and youths

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## Creative Commons

#### Lawrence Lessig challenging the copyright system

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## Streaming music

#### Taking cues from radio

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## Video streaming

#### Fueled by success of YouTube

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## Software and the cloud

#### Adobe, Microsoft, Google

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## Streamable software

#### Gaming cloud by Microsoft and Google

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## Today's agenda

- From D&D to AIM
- From freeware to streaming video
- **Computer virus and the Y2K bug**

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## Strange software

#### Copies itself throughout the system, displays strange message

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## Similar attributes as virus

#### "Incubation" period, ability to clone

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## Rise of antivirus software

#### Norton, McAfee, etc.

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## Trojan horse spyware

#### Masquerading as something else

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## Bigger damage

#### Ability to break whole systems

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## Ransomware

#### Keeping files hostage, paid by bitcoin

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## Corporate cases

#### Garmin pays $10 million to regain access

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## Y2K Apocalypse

#### 2000-01-01 = 1900-01-01?

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## Potential inconvenience

#### 100k USD fine for late VHS returns

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## Infrastructure failures

#### Banks, electrical grid, weapons systems, etc.

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## Human paranoia

#### New millenium and the rapture

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## Y2K-proof products

#### Marketing effort

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## Nothing happens at midnight

#### Probably due to various preventative measures

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## Wait for 2038

#### More algorithmic "debt" weighing down upon us

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## Takeaways

- Online connnectivity enhanced by speed, variety, and fidelity
- Consumers are adapting to digital-only content
- Digital vulnerabilities are very much driven by human flaws

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### Mandatory tasks for this week

#### Listed in order of priority

- Production work on **Assignment #1** 
- Preliminary work on **Research Reading Group**
- Course readings

#### More details available on D2L

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### Things to expect next week

- Economics and ethics
- Elaboration: Reading Group requirements

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## The Virtual Organization

#### PC 8005 - School of Professional Communication - Week 4

https://ckportfolio.com/slides/pc8005-w4